Key Takeaways
- MicroStrategy has announced its latest purchase of 1,070 Bitcoin.
- Following their Bitcoin Treasury Strategy, KULR has significantly increased its Bitcoin holdings.
- Metaplanet aims to hold at least 10,000 Bitcoin.
As Bitcoin (BTC) hovered above the $100,000 mark, major players like MicroStrategy, KULR Technology Group, and Metaplanet increased their holdings, further fueling the asset’s upward trajectory.
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MicroStrategy Increases Bitcoin Holdings
MicroStrategy continues strengthening its position as the leading institutional Bitcoin holder, adding 1,070 BTC to its treasury, investing approximately $101 million at an average price of $94,004 per BTC.
The latest purchase has already yielded a profit, underscoring MicroStrategy’s enduring confidence in Bitcoin’s long-term potential.
Additionally, in Q4 2024, MicroStrategy reported an impressive BTC yield of 48.0%, contributing to an overall yield of 74.3% for the fiscal year 2024.
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As of Jan. 7, 2025, MicroStrategy holds 447,470 BTC , acquired at approximately $27.97 billion, averaging $62,503 per Bitcoin.
KULR $21 Million Bitcoin Investment
KULR Technology Group has increased its Bitcoin acquisitions by an additional $21 million, bringing the total to $42 million.
The recent purchases were made at a weighted average price of $98,393.58 per Bitcoin, including all associated fees and expenses.
This strategic move reflects KULR’s alignment with its Bitcoin Treasury Strategy, introduced on Dec. 4, 2024.
This strategy dedicates up to 90% of the company’s surplus cash reserves to Bitcoin.
From its initial Bitcoin acquisition in December 2024 through Jan. 4, 2025, KULR achieved a BTC Yield of 93.7%, supported by surplus cash and funding through its At-The-Market (ATM) equity program.
Metaplanet 10,000 BTC Goal
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On Jan. 6, Metaplanet completed its ¥9.5 billion ($66 million) financing plan to fund its Bitcoin purchases for 2025.
Metaplanet CEO Simon Gerovich announced plans to expand the company’s Bitcoin reserves to 10,000 BTC.
Gerovich described 2024 as “transformational,” highlighting the expansion of its Bitcoin treasury and its growing position as a leading BTC treasury holder in Asia.
Since its first purchase in 2024, Metaplanet has regularly acquired BTC, reaching 1,762 BTC.
Beyond financial gains, Metaplanet seeks to promote Bitcoin adoption in Japan and globally in 2025.
Since late April 2024, Metaplanet’s stock has surged more than tenfold, rising from around $1.90 to $22.05. However, the price remains far below the February 2013 peak of nearly $2,500.
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